When it comes to undergarments for men, comfort and style are inseparable. The time for simple white briefs is long gone. The contemporary man demands innerwear and loungewear that is not only comfortable but also aesthetically pleasing. Let’s delve into the latest fashion and designs in men’s innerwear and loungewear and discover the ideal blend of comfort, style, and eco-friendliness that suits each individual’s requirements.
II. Most Popular Style of Men’s Underwear
When it comes to men’s underwear, the most popular styles are briefs, short trunks a.k.a. hipster briefs, and trunks.
Briefs offer superior support without much coverage, making them a popular choice for those who need a more secure fit. The high waistband and snug fit keeps everything in place, making them an ideal choice for men who engage in physical activities or sports, and mostly younger audiences. The full coverage backside also offers additional support and comfort. This tells very clearly why 50% of Modern Crew buyers purchase men’s briefs underwear. You can check Modern Crew’s Next Skin briefs micro modal underwear here.
The square-cut short trunks, also called the hipster brief, have certain similarities to men’s trunks. It has a modern, low-rise appearance and is an excellent choice for men who want something trendy and sexy. Technically speaking a hipster brief or short trunk would have an inseam of approx. a 2” inseam. Modern Crew’s 2” Square Cut micro modal underwear is a prime example of how captivating and comfortable a hipster brief can be.
Also, since it sits higher on the waist, it is recommended to select a hipster brief crafted from a soft and comfortable fabrics such as Micro modal. Check out our next skin short trunks underwear here for daily wear.
Men’s trunks are a versatile underwear option that sits comfortably between briefs and boxer briefs with an inseam of anywhere from 4” – 5”. They feature a square-cut design, providing a stylish and modern look that’s perfect for everyday wear. Trunks underwear has become increasingly popular due to its comfortable fit and practicality. Our Next Skin Micro Modal trunks takes it a step further with superior breathability, ensuring you stay cool and comfortable all day long. If you’re looking for the perfect blend of style and comfort, check out our Next Skin Micro modal Men’s Trunks, and upgrade your underwear game today.
The most popular style of men’s underwear will vary based on personal preference and body type, so it’s important to try out different styles to find what works best for you.
III. Which Underwear Style is meant for you?
When choosing the right underwear, there are several factors to consider, including body type, occasion, personal style, and comfort. Different styles of underwear will flatter different body types, so it’s important to try out different options to find what works best for you.
Men’s briefs impart a typically more streamlined and fitted appearance, as brief underwear provides a snug fit that accentuates one’s curves.
On the other hand, when men’s trunks can usually be worn in a more relaxed environment and for a casual appearance, e.g. in the office, while travelling as a tourist or while relaxing at home. Trunks also tend to have a lower waistband and provide more coverage on the legs compared to briefs. They often have a squared-off shape at the leg opening, which can help to prevent bunching or riding up.
IV. Most Popular Colours in Men’s Underwear
It comes as no surprise that black undergarments dominate the men’s underwear market, accounting for a whopping 25% of sales. And why not? Black is the most versatile colour, endowing the wearer with an air of mystery and supremacy. Adorned in black, a man can exude confidence, power, and control.
But let us not forget the appeal of other colours. Blue, for instance, is the second most popular colour, reflecting a desire for calmness and stability. Red, on the other hand, symbolizes passion and intensity, making it a bold and daring choice for those who wish to make a statement.
As for the once-popular white undergarments, they have fallen out of favour in recent years, with sales dwindling to a mere 12% of the market. Perhaps this is because men today seek more colourful and fun print options as well.
V. Men’s Underwear Brands
The men’s underwear market has seen significant growth in recent years, with a focus on sustainable and environmentally-friendly materials. With the rise of online shopping, it has become easier than ever to find high-quality, stylish, and sustainable men’s underwear. Brands such as Jockey, Calvin Klein, Hanes, and Van Heusen are known for their premium quality innerwear, making them popular choices for those looking for the best in men’s underwear.
In this present epoch, a new breed of brands known as Direct to Consumer (D2C) Brands have risen to prominence and are poised to challenge the established brands. The underwear industry has remained a stagnant category for several decades, with most brands offering standard cotton fabric, a simple nylon waistband, and very little design innovation. The luxury brands such as Calvin Klein have been out of reach for most due to their exorbitant premiums. However, brands like Modern Crew have stepped up to the plate by offering Micro modal undergarments. This novel fabric is sustainable, 3 times softer than traditional cotton fabric, and has anti-odour properties. Modern crew men’s underwears have a Front fly design innovation for easy bathroom access and a luxurious micro nylon no-roll waistband. As icing on the cake, these luxurious and designer products are available at very affordable prices in India.
When choosing the right underwear brand for you, it’s also worth considering brands that are committed to sustainability, such as underwear made from micro modal or bamboo or other sustainable materials. Not only are these options more eco-friendly, but they’re also often more comfortable and softer on the skin.
When it comes to selecting the perfect style of undergarments, one is spoilt for choice – Briefs, Trunks, and Short Trunks. Your personal preferences and body type should determine the right style for you. One should consider essential factors like comfort, support, and the kind of pants or shorts you would wear. Briefs offer excellent support and minimal coverage. Short trunks are a perfect middle ground between briefs and trunks, offering slightly more coverage without sacrificing style. Trunks are best for those who want maximum coverage for their legs, thereby preventing bunching and riding up. It’s wise to try on various styles and fits to discover what works best for you. Achieving the right balance between comfort, support, and style is crucial to ensure that you look and feel confident, no matter what you wear.
It’s worthwhile to ponder on more sustainable and eco-friendly options, like men’s undergarments made from micro modal, bamboo, or other environmentally sound materials, when choosing the best style of undergarments. Apart from being eco-friendly, these alternatives are also softer on the skin and more comfortable.
Check out Modern Crew’s Underwear and loungewear range here: